Tag Archives: Research

Let the Hunt Begin

12 Jan

“How many of you have started to search for jobs?”-Quinnipaic University Campaigns professor

I was asked this back in September and my first reaction was are you kidding me I just started my internship and don’t even know if it’s something I want to eventually pursue. Luckily it was something I became interested in but that still left that question lingering in my head.

Yes I know there are many posts about finding a job but sometimes writing something out yourself helps to put things in perspective. So that’s exactly what I’m going to do. It’s just about that time when all seniors in college are gearing up to lock down after graduation plans. Some are continuing school (I’m so going to miss it) and then others, like me, are looking for that first real job. Here are some helpful steps to get anyone through the process.

  1. Research– Look up companies that provide areas that strike your interest. Public relations agencies specialize in many different areas due to their client base which provides many opportunities. Different areas within a company could lead to gaining new interests in areas you’ve never considered. One way I found companies was through the list found here: O’Dwyer Public Relations News: PR Firm Rankings
  2. List– Make a list of the companies you would definitely consider working for if given the opportunity. This obviously helps to organize your thoughts and interests. I did mine in Excel with columns for the company (clearly), contact name, address, phone number, fax, and email just to name a few.
  3. Investigate– Do more research but this time on the companies individually. Know their background, the CEO, practice areas, and case studies with specific clients (limit to about 2 or 3 that way you’re not overwhelmed). Look up the contacts for the internships/jobs.
  4. Network– Networking with PR students is always great because they know EXACTLY what you’re going through and may be able to help. Also you may be able to help them in their search. From your contacts you’ve found for each company, begin to network with them through LinkedIn and Twitter. Interact with them on a PR and somewhat personal level so they can know the real you. Then when your application comes across their desk they’ll remember you and all the interaction you’ve had prior to you applying.
  5. Gather materials– Since I was in high school, I’ve had a resume and continue to update it after every work experience and project I complete. One of my professors has always recommended that we submit our assignments in PDF format, which I have come to learn have its benefits, like the formatting won’t get distorted. When I send my materials in over the next few months, they will be in a PDF. Over the past 3 years (I started my PR classes my sophomore year), I have developed a lot of writing pieces and they are very scattered throughout my computer in different folders. Making your portfolio all come together will make everything easier so that you’re not looking for a particular piece at the last minute. Also, hopefully over your time in college you have asked professors for recommendations. It also helps employers to see what others see in you and the potential they believe you will have in your career.
  6. Apply– Send in your cover and resume (some companies may also ask for writing samples). This is probably the easiest step. Make sure though you send it the way the company has requested the materials be sent. Even if there is no entry level posted on the company’s website they will most likely accept them. And who knows a month from when you sent materials, you could get a call for a new position that has just opened up.

Hopefully from all of these steps, it leads to an interview. I’ll most likely do a later post on how to approach an interview and the DOs & DON’TS.  If while reading this you found somethings I missed PLEASE let me know so that I can edit. I’d love to share any information you may have.

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